{"id":11108,"date":"2022-10-24T12:36:05","date_gmt":"2022-10-24T11:36:05","guid":{"rendered":"https:\/\/cornerstonedm.co.uk\/?post_type=cs_services&p=11108"},"modified":"2023-05-09T15:25:28","modified_gmt":"2023-05-09T14:25:28","slug":"pr-campaigns","status":"publish","type":"cs_services","link":"https:\/\/cornerstonedm.co.uk\/service\/pr-agency-manchester\/pr-campaigns\/","title":{"rendered":"PR campaigns"},"content":{"rendered":"\n
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PR campaigns<\/h1>\n

Everybody wants to leave a good impression and a creative and newsworthy PR campaign can do just that.<\/p>\n

Clear objectives and strategy form the basis of our PR campaigns. Campaign creativity is underpinned by strategic messaging<\/a> designed to communicate on point messaging and fuel engagement.<\/p>\n

From product or service launches to brand awareness, our PR<\/a> team consistently gains impressive audience reach and positive communications for clients in multiple sectors and industries; such industries include leisure PR<\/a>, pharmaceutical PR<\/a> & healthcare PR<\/a>.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n

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How we do it<\/h3>\n <\/div>\n
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We know our clients incredibly well. The process starts the minute you join us with an in-depth onboarding process that leaves no stone unturned.<\/p>\n

It means by the time you\u2019re looking to launch a PR campaign, we\u2019re already seeing the bigger picture and know your customers, their drivers and motivators in great levels of depth and detail. Now it\u2019s a question of your objective and what you want to achieve \u2013 audience reach, boost sales, raise awareness, to mention just a few. Regardless, we\u2019ll work with you to set the goals, assess any opportunities or market \/ media channel limitations and work out a way of measuring success. We\u2019ll also confirm budgets and your deadlines.<\/p>\n

Knowing what you want helps us to create a targeted, efficient strategy \u2013 hone your message, determine the target audiences and discover the best ways to reach, engage and convert it.<\/p>\n

In fact, target audience is a key factor in not only all our PR campaigns, but our wider full service strategic marketing in general. Before we can plan your campaign, we have to know who it\u2019s going to be aimed at, and what we can do to convince, convert and generate advocacy.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n
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Choose the right channel<\/h2>\n

So, now we know the objective, what you want to achieve and who we\u2019ll be aiming the campaign at. As a full service agency, our PR team<\/a> has the benefit of choosing the right channel \u2013 or channels, for that matter – to suit your campaign, all backed by our expertise in:<\/p>\n