{"id":981,"date":"2021-02-25T14:59:09","date_gmt":"2021-02-25T14:59:09","guid":{"rendered":"https:\/\/cornerstonedm.co.uk\/?post_type=cs_services&p=981"},"modified":"2023-07-31T16:20:51","modified_gmt":"2023-07-31T15:20:51","slug":"marketing-strategy","status":"publish","type":"cs_services","link":"https:\/\/cornerstonedm.co.uk\/service\/marketing-strategy\/","title":{"rendered":"Marketing strategy"},"content":{"rendered":"\n
Behind every great business is an outstanding marketing strategy. First and foremost, it gives you the edge over competitors by identifying and setting the goals and objectives you want to reach, from sales and increased revenue to establishing a loyal customer base and attracting new customers. But that\u2019s not really enough for us. We specialise in going one step further to elevate your brand or business further than you thought possible.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n
Strategy is at the heart of all the services Cornerstone provides.<\/p>\n
And our account managers (AMs) are the strategic surgeons that keep it beating.<\/p>\n
Increasing performance and profit and identifying target customer needs are key elements of a marketing strategy.<\/p>\n
Our AMs augment the strategic process using our \u2018AID\u2019 technique:<\/p>\n
They often draw on all of our disciplines to do this \u2013 digital, design and PR \u2013 to form a cohesive and responsive approach. They are a seamless integration to your business or, depending on clients\u2019 existing capacity, an extension to your in-house teams.<\/p>\n
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